About us
Our Mission
Shop for essentials to elevate your everyday life.
To do so, we collaborate with local suppliers who prioritize quality and sustainability.
The Variety Hub
From local suppliers to your home, discover how we deliver a variety of products to bring you joy.
Our Variety Store
Explore our diverse range of products, each carefully selected to enhance your daily life with quality and value.
Meet our team
Committed to quality and affordability
Tony Fred
Chief Executive Officer
Founder and chief visionary, Sarah is the driving force behind the store. She loves to stay involved by overseeing product selection, marketing, and customer engagement strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Retail Director in the consumer goods industry, Mich has helped the company to transition into a thriving variety store. Mich is among the best minds.
John Smith
Chief Retail Officer
Emily is one of the passionate individuals who truly loves her work. She leads a team of over 50 staff members and engages with our community of loyal customers.
Iris Joe
Chief Financial Officer
James, with his extensive retail experience, helps us analyze trends and improve our inventory. He is dedicated to enhancing customer satisfaction and elevating our store's success.